Detergent Development & Testing Solutions

PZ Cussons Purchases five:am Brand

PZ Cussons Purchases five:am Brand

24/09/14
I’m sure by now that you have heard that PZ Cussons Australia & New Zealand has purchased the organic yoghurt brand five:am.
 
Although the food aspect is not necessarily of great interest to detergent manufacturers, it is good to know what the major players in the industry are doing.

According to PZ Cussons, the acquisition adds to momentum in the food and nutrition category and reinforces the strategy to build a strong portfolio of nutritious Australian food brands alongside well-known brands in personal care and home care such as Radiant, Morning Fresh, Original Source and Imperial Leather.